Morgan Blake — Product Design

Design System Scale

Design System Scale project preview
Final shipped design

Background

My Approach

Research

Facilitated ethnographic research in the field, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

$2.3M in incremental ARR. Since shipping, we've measured 2.1x improvement in engagement.

Design System Scale

Shipping quality design requires collaboration and iteration. This piece explores why . The implications matter for teams and organizations.

Key Takeaway

Whether you're designing your product, this principle matters.